Hello Kitty

Sanrio and Microsoft bring HoloLens for Hello Kitty actiongram

Posted on Thu, 02/23/2017 - 17:02 by avantgarde

Sanrio has partnered with Microsoft HoloLens to develop a series of new Actiongram theme packs starring the popular Hello Kitty.

The first, launched earlier this month, features 14 Hello Kitty holograms, with further additions including the likes of Badtz-Maru, Keroppi and Pompompurin joining the line at a later date.

The new Hello Kitty content that is both fun and unique provides an immersive and interactive storytelling experience with the mixed reality filming techniques


Tags: Sanrio Hello Kitty Microsoft HoloLens Licensing News  

Casio adds Hello Kitty inspired watch to its BABY-G line of shock-resistant watches

Posted on Fri, 12/16/2016 - 17:15 by avantgarde

Hello Kitty (Twitter: ) is undoubtedly one of the most successful licensing property worldwide and attracts a multitude of deals. The latest deal in Hello Kitty’s kitty bag is that with Casio.

Casio Computer Co., Ltd. has partnered with Sanrio to launch a Hello Kitty inspired watch as a part of its BABY-G line of shock-resistant watches for women.

Tags: Hello Kitty Sanrio Casio BABY-G Licensing News  

Silver Spoon Attire rolls out Hello Kitty accessories

Posted on Thu, 12/01/2016 - 16:28 by avantgarde

Sanrio’s Hello Kitty (Twitter: ) has partnered with Street couture label, Silver Spoon Attire (Twitter: ) to launch of a new limited edition luxury fashion line of Hello Kitty inspired accessories.

Tags: Silver Spoon Attire Hello Kitty Sanrio Licensing News  

Sanrio and Moleskine debut the second wave of Hello Kitty themed Moleskine notebooks

Posted on Mon, 11/28/2016 - 17:44 by avantgarde

Sanrio (Twitter: ) and Moleskine (Twitter: ) debut the second wave of its licensing deal that started in 2014 to launch a limited-edition Hello Kitty (Twitter:

Tags: Sanrio Moleskine Licensing Hello Kitty News  

ColourPop Cosmetics and Sanrio team up to launch Hello Kitty make-up range

Posted on Tue, 10/25/2016 - 16:38 by avantgarde

Sanrio Company Ltd. (Twitter: ), creator of Hello Kitty has partnered with ColourPop (Twitter: ), an American cosmetics brand to launch a limited edition make-up range inspired by Hello Kitty.

The collection will feature two satin lipsticks, four cream eye-shadows, three lip-glosses, one blushers, highlighter and one metallic liquid lipstick and will be available for sale from November 1, 2016 with prices ranging from $5 to $42.

Tags: ColourPop Cosmetics Hello Kitty Sanrio Co. Ltd. Licensing News  

Hello Kitty pop-up store soon to be seen in London

Posted on Tue, 10/18/2016 - 18:09 by avantgarde

Sanrio Co. Ltd., creator of the famous Hello Kitty character is all set to partner with Topshop, a high-street fashion brand to launch an exclusive 13-day pop-up in Topshop’s Oxford Street store in London and will offer a range of Hello Kitty featuring items.

This comes as a part of Hello Kitty’s 42nd birthday celebrations and will give fans a wide range of Hello Kitty products and personalized products including coin purses, luggage tags and phone cases featuring the 1970s retro look inspired from the first line of Hello Kitty products.

Tags: Hello Kitty Sanrio Co. Ltd. Topshop Licensing News  

Brand Story: Hello Kitty

Posted on Fri, 09/23/2016 - 17:07 by avantgarde

Hello Kitty, a cartoon character developed in 1974 by Sanrio Co. Ltd. [Twitter: ] is one of the truly iconic brands to emerge from Japan. For over four decades, it has enjoyed enormous popularity that never ceases to exist.

Tags: Hello Kitty Sanrio Co. Ltd. Licensing Eva Air R & A  

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