Nov 24, 2016

Playboy signs major licensing deals with John Varvatos and Already Design Co.

Written by Avantgarde
Reading time: 1 min

Share this article:

 

Playboy (Twitter: @Playboy), an American men's lifestyle and entertainment magazine has signed two major licensing deals with John Varvatos (Twitter: @johnvarvatos), an American contemporary menswear designer and Already Design Co., a headwear designer to launch new customized apparel and headwear.

John Varvatos has unveiled a grey vintage graphic t-shirt adorning the Playboy logo and is now available for sale at select John Varvatos retail stores, online store (johnvarvatos.com) and Bloomingdales.

On the other hand, the Playboy and Already Design Co Collaboration has resulted in the launch of Playboy inspired headwear. Designed by Tex Moton, the founder of a premium headwear brand YUMS, the collection comprises eight different hats each featuring the Playboy logo.

 

http://www.licensing.biz/news/read/playboy-signs-fashion-deals-with-john-varvatos-and-already-design-co/044996


Share this article: