Oct 4, 2016

Ivanka Trump signs two new licensing deals to expand her lifestyle brand

Written by Avantgarde
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Ivanka Trump (Twitter: @IvankaTrump), an American businesswoman and daughter of the Republican presidential candidate Donald Trump has entered into two new licensing deals with The Jewelry Group and A.D. Sutton & Sons Inc. to expand the current collection of her lifestyle brand consisting of footwear, apparel and accessories into fashion jewellery and baby accessories.

The Jewelry Group, developer and producer of jewellery brands for major departmental stores and Private accounts like Nine west, Givenchy, Marchesa and Jenny Packham will now launch an exclusive Ivanka Trump jewellery collection with Lord & Taylor stores as well as online by the end of this month which will later be expanded to other retail partners by spring 2017. The collection will include convertible earrings, necklaces and bracelets ranging from $25 to $120. The collection is focused towards the modern working women with an aim to provide solution-oriented products.

On the other end, A.D. Sutton & Sons, country’s largest importer of baby accessories will launch an exclusive collection of Ivanka Trump baby bedding sets and accessories which will be up for grabs in Buy Buy Baby stores as well as online by January, 2017 and will retail from $30-$180. Following the launch, baby gifting collections will also be available for sale by spring, 2017.  

 

Ref: http://www.licensemag.com/license-global/ivanka-trump-expands-lifestyle-brand


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